KP3The KP3 commitment
Miss the KPI and KP3 keeps working for free
Every agency makes promises. KP3 writes its promise into the contract, with how it’s measured and clear conditions — so the risk sits with us, not with you.
How the guarantee works
Every KP3 contract has a KPI appendix. Before signing, we agree on:
- The metrics: leads, orders, revenue, cost per lead, views, or staff hours saved (for AI services) — 3 main metrics at most.
- The baseline: your current numbers, taken from your ad accounts, website and CRM. If there’s no data yet, KP3 measures it over the first 2–4 weeks.
- The target and the review period: usually 90 days from when the campaign / system officially goes live.
- The data source: the raw numbers from accounts in your name — not reports KP3 makes itself.
If the KPI isn’t met by the end of the review period, you choose one of two:
- KP3 keeps working with the service fee waived until the KPI is met, for up to 90 more days; or
- A refund of the service fee in proportion to the share of the KPI not met in that period.
For the guarantee to hold, both sides do their part
KP3 commits to
- Delivering the scope and timeline in the contract
- Regular reports with the raw numbers
- Keeping ad accounts, website and data in your name, always
- Charging exactly the price you signed
You commit to
- Granting the access and data needed within 3 business days
- Approving content within 48 hours
- Keeping the minimum ad budget in the agreed plan
- Not changing campaigns, prices or main products during the review period without telling KP3
When the guarantee doesn’t apply
- Ad budgets and third-party costs (platforms, messaging fees, tool licenses) — you pay these directly.
- The review period is interrupted because you paused the project, changed the scope or didn’t keep the commitments above.
- Sudden policy changes by the platforms (Meta, Google, TikTok, Zalo) or force majeure — the review period is then extended to match.
- Products or services that break the law or the platforms’ advertising policies.
How to claim the guarantee
- Within 15 days after the review period, send your request by email to hi@kp3.agency or on Zalo at 033 882 3300.
- We check the raw numbers in your accounts together.
- KP3 replies within 5 business days and carries out the option you chose.
This page sums up the guarantee so you can read it first. The binding terms are the KPI appendix in the contract both sides sign.